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Vacation Rental Encyclopedia
Learn about the most important topics in the vacation rental industry.

Self Check-In
The self check-in option on Airbnb allows guests to enter your vacation rental upon arrival without meeting directly with you or your property manager. Self check-in is especially useful if you own multiple properties and can’t be everywhere at once handing out keys, giving tours, or going over house rules.
Welcome book
Similar to a welcome app, but a physical book for the guests to hold. In a welcome book, hosts can compile all important information into one place, helping to reduce questions from guests while reinforcing their impression of you as an organized owner.
Welcome app
A website or mobile app that is designed to enrich the guest experience. It will provide guests with everything they need to know before and during their stay. In some cases, guests can chat with the host via the digital welcome app, as well as book local activities or add-ons.
VRMA
The VRMA, or the Vacation Rental Management Association, is an association that caters to vacation rental management companies and professionals in the industry. They aim to promote and advance the vacation rental management industry through education, advocacy, and professional development.
Vacation rental management
The term vacation rental management refers to the process of renting out properties for short-term vacation stays. This encompasses a variety of activities such as bookings, guest communication, cleaning, maintenance, and marketing to potential clients.
Themed vacation rental
A property which takes on certain motifs either in the entire property or some rooms. For example, depending on the target guests this may be location-based themes like mountain or beach or popular tv shows and Disney movies. Themed properties are rising in popularity and can make a vacation rental stand out from the competition by providing a magical experience.
Social proof
Is evidence that other people have purchased and found value in a product or service offered by a business. In the case of vacation rentals, social proof can be found in the form of reviews from past guests, social media posts from them, social shares, or even badges showing media mentions in local or national newspapers, blogs and other publications.
Reservation deposit
An amount of money (usually equivalent to one night’s stay) collected at the time of booking which validates the rental contract. The purpose of the advance deposit is to guarantee a reservation, and the full amount is applied to the guest’s bill upon check-out.
Self-catering accommodation
Self-catering accommodation is a type of vacation rental that provides guests with the necessary kitchen and cooking facilities to prepare their meals. This accommodation type can take many forms, such as a vacation rental home, apartment, villa, cottage, cabin, or even a houseboat.
Scam
A fraudulent scheme to gain money. As the industry grows, scams are becoming more and more popular. Warning signs to look out for are: a lack of basic language skills, strange email addresses, unwillingness to pay via your preferred method, last-minute or same-day bookings, and uncertainty or too much flexibility on travel dates.
Sales tax
Most states in the US require people who rent out their vacation homes to charge and collect state sales or lodging taxes on the income they earn from these short-term rentals. These taxes are collected by the state, county and/or city, and like all sales taxes, they are paid by the guest, not the host.
Room type
Different categories of rooms are available at a property or properties. Images and descriptions of main features and amenities applying to each room category will usually be included on the property website and across its distribution channels. Prices tend to vary for different room types.
Return On Investment (ROI)
A performance measure used to evaluate the efficiency of an investment (or compare the efficiency of a number of different investments). To calculate the ROI of a vacation rental, the benefit (or return) of the property is divided by the cost of the property.
Release days
Also known as “Preparation Time Before Arrival (PTBA)”. The minimum number of days in advance a booking has to be made, e.g minimum of two days before arrival. This allows property managers to gain better control of last-minute bookings and gives them time to prepare for the guest’s arrival.



